Do more today with the combined power of sustainability & performance

Bruce MacPherson

Chief Commercial Officer

Bruce is an ex-military, achievement driven, commercially focused leader with 20 years of multi-sector experience in a variety of technology companies. As Chief Commercial Officer, Bruce is responsible for leading on our commercial strategy and partnerships, acting as the sails of the ship if Aceleron was a ship. A recognized polymath, Bruce has a penchant for learning and brings that ethos to the Aceleron team!

When he’s not at Aceleron: Bruce loves spending his time refurbishing and rebuilding scooter engines and river fishing – sometimes at the same time.

Favourite Quote: “Do I need to be liked? Absolutely not. I like to be liked. I enjoy being liked. I have to be liked. But it’s not like this compulsive need like my need to be praised.” Michael Scott

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